Plastic vision enables this artist to manipulate immutable media.
Electric circuitry is the extension
of the central nervous system.
Media, by altering the environment, evoke in us unique ratios
of sense perceptions.
The Medium is the Massage-An Inventory of Effects
Marshall McLuhan &
Quentin Fiore 1967 (henceforth
defined as MM)
Advertising is a major art of our time. It encompasses the widest bandwidth of information: It uses all communication media to promote the mercantile goals of "post industrial" society.
Multimedia art reaches a high expression in advertising communication.
Times Square is the crossroads of Midtown Manhattan. Serious communication/media corporations are represented. Disney, Time/Warner, Viacom, Virgin, Condé Nast etc. are here. There are huge quantities of media and fashion ads. And of course an abundance of stage, film and arcade media. It is the world's premiere theme park of multimedia ad art. My plastic vision is stimulated by my mind's ability to reconstruct all commercial art on the framework of desktop media.
