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Plastic Vision © Robert Rubyan 1999
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It's a cold Manhattan morning and I'm on the window-rich M6 bus, gliding downtown through Broadway, like a tourist on a fancy Disney World ride. Though I've lived here for over 20 years, I'm still as absorbed by what I see as when I first visited the "Big Apple" as a child. We pass 47th street. I look out at at the media canyon of Times Square and merge into the maelstrom of communicopia, an abundance of media approaching sensory overload. All around are the insistent twirl of neon, jumbotrons and reflections on elaborate signage. Midtown's central intersection is an architecture of advertising and marketing communication. |
My thoughts flow between observing and doing: I'm observing post modern American art history and pop culture. Then I'm inspired to create multimedia art or write my observations using my favorite digital tools on the virtual desktop of my personal computer. As pictures, type, lights and colors of Broadway course by outside the glass "screen" of my bus, I ponder how digital technology has forever changed my perception. ...the essence of digital information
is that it is inherently malleable and plastic... The profusion of advertising media on display is completely pliable to my mind, conditioned as it is by years of using graphics software. |
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